Offering tasty food and an enjoyable life“ Tokyu Store ” Contributing to a richer, more sophisticated lifestyle“ Tokyu Department Stores ”34Tokyu Stores are located near each neighborhood, and function as supermarkets to supply the daily needs of customers. We offer customers a consistently pleasant, reliable shopping experience, as well as tasty food and an enjoyable life. To further enhance the Tokyu Group’s retail busi- ness, Tokyu Corporation’s subsidiaries Tokyu Store and Tokyu Station Retail Service merged in March 2022. Consolidating the various retail businesses operated by the two companies—encompassing supermarkets, station stores, convenience stores and drugstores—and enabling Tokyu Store to pursue the integrated operation of our retail business focused on food and daily neces-sities will allow us to bolster our ability to offer products and services, and achieve strategic dominance tailored to specific local attributes and customer needs. In our supermarket business, we opened a small-format Food Station store within Jiyu-gaoka Station in April 2022, and relocated the Mitaka branch of Tokyu Store to new premises in June 2023. In our station retail business, we have integrated the cash register functions of our toks and supermarket businesses. In addition to improving customer conven-ience by awarding TOKYU POINTS and augmenting the range of payment op-tions, we are striving to increase operation-al efficiency through the integration of dis-tribution and systems, In partnership with Tokyu Malls Development Corp. and Tokyu Power Supply Co., Ltd., Tokyu Corporation launched the Tokyu area OFF & GO campaign on December 1, 2022, in response to the social issue of power shortages. The four-month initi-ative encouraged consumers to conserve electricity by switching off their power at home and going out to commercial facilities. Conducted in support of the Min-istry of the Environment’s National Movement for New and Prosperous Lifestyles toward Decarbonization, the campaign featured a special website via which consumers could obtain power conservation coupons offering discounts at commercial facilities including Shibuya Hikarie and Minami-machida Grandberry Park.Tokyu Store MitakaShinQsTokyu Foodshow Shibuyaamong others. Our drugstore business now encompasses six stores, with the Gotanda Tokyu Square branch of Matsu-moto Kiyoshi opening in April 2023, followed by our Eda branch in May. In January 2023, we began rolling out our Little un-staffed store format, which features clusters of vending machines. We opened the first at Ichigao Station in Jan-uary, followed by another at Senzoku Station in June and a third at Tsukushino Station in July. We aim to continue pro-viding stores that meet the needs of local customers by offering an enjoyable day-to-day shopping experience. Tokyu Department Store operates a number of de-partment stores, shopping centers, and specialty stores in the Tokyu area, primarily in Shibuya. These include ShinQs in Shibuya Hikarie, Tokyu Foodshow Shibuya, +Q and Tokyu Foodshow Edge. In 2022, we refurbished our Kichijoji and Tama plaza stores, aim-ing to offer customers in those areas even more ways to enjoy their daily lives. 2023 saw us focus on the theme of upgrading at Shibuya Hikarie ShinQs, with the introduction of luxury brands, among other efforts. With a view to further expanding our contacts with customers, we will continue to leverage the know-how cultivated via our department store business in pro-moting new initiatives in our food, beauty, out-of-store sales, and e-commerce businesses, thereby contrib-uting to the creation of a richer way of life in Shibuya and the wider Tokyu area.Little IchigaoTokyu area Power Saving Project “OFF & GO action”MACHINAKA (downtown)Services and Stores
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